The Great British Adventure

A collection of our journeys and discoveries
from across the land.

Choose a category People Places Adventures Classics
From London to Switzerland (and back again).
15 June | Adventures

To launch the GMT Autos we drove a classic E-Type from our studio in London to our Swiss factory.

Farer E-Type JaguarTo pick up the first batch of our new GMT Automatics we thought it only right to drive a Great British Jaguar E-Type from our studio by Hyde Park all the way down to our factory in Tavannes, Switzerland.

A 1,500 mile round trip stopping off in some of the most magnificent places, including the incredible Circuit de Gueux. 

We took our good friend and Farer ambassador Amy Shore to document the trip. From break downs and push starts to late nights and early mornings, it was quite the adventure.

If you like these, then watch the film of our Swiss adventure.


At Farer, we are passionate about creating products that make the perfect companion for life’s adventures. Our watches are named after iconic British explorers - the most inspiring individuals who perfectly define the true spirit of Farer.